Explicit and implicit AI citations, tracked daily
Every AI answer is built from a handful of source pages. Wellows tracks which pages ChatGPT, Gemini, Perplexity and Google's AI features cite in your category, whether any of them are yours, and what to publish or pitch to become one.
7-day free trial, credit card required. All five engines and unlimited outreach opportunities on every plan.
Teams often shortlist a few options. Reviewers rate yourbrand highly for client reporting2, while its own guide explains the setup1. Several roundups favour two rivals3.
Trusted by 6,341+ brands and agencies
Get an AI summary of this page
Open your assistant with a ready-made prompt that explains what the Wellows LLM citations tracker does and who it suits.
The category
Brand mention
AI citation
Backlink
Explicit vs implicit
Many trackers only count links to your own site. Wellows tracks both kinds, because each is won differently, and your split between them tells you which lever to pull first.
Example: ChatGPT lists yourbrand.com/guides/client-reporting under its sources.
Grow it with content
Example: Perplexity cites a review-site roundup that lists yourbrand among the top picks.
Grow it with outreach
The citation loop
Your prompts run on five engines, and every answer and source URL is recorded.
Each citation is sorted explicit or implicit, tied to its URL and scored for sentiment, so you see the pages shaping your shadow reputation.
Prompts where rivals are cited and you aren't, and trusted pages that leave you out.
Publish or fix the page, or pitch the site that's already cited.
Change alerts and Performance History show each citation won or lost, with the date.
See your own citation gaps on day one.
Outreach
The quickest implicit citation is a page the engine already trusts. Wellows lists the cited pages that name your competitors and leave you out, then gives you what you need to pitch them.
Unlimited outreach opportunities on every plan. Each brand's opportunities and contacts stay in their own project.
Citation metrics
Each stat answers a different question about the sources behind AI answers, and Wellows tracks all of them daily. See them for your own domain in LLM Citations.
Citations and visibility
Win the citations and your brand shows up in more AI answers. To see how often you're named across engines and how you rank against competitors, start with AI visibility.
Explore the AI visibility platform →Citation wins
Articos, an AI user research platform, ranked behind every named rival in AI answers. These are the citations it won with Wellows.
Entered a ChatGPT answer at positions 2 and 4, after not being cited before.
Became the top cited source in ChatGPT for one prompt.
Named Articos at position 2, putting the brand into answers built from that page.
Category citation share more than tripled. AI Visibility Score rose from 2.18% to 6.67% across all tracked engines.
Read the full case study →Trusted by industry leaders and innovators.
I've been testing a tool called Wellows that turns these hidden signals into real visibility. The workflow is surprisingly smart!
Mike GinleySr. SEO ProfessionalIf you want to measure AI visibility, reliably track your LLM citations, identify where competitors are winning, and systematically close those gaps. That's exactly what Wellows is built for.
Vladi KriulinContent StrategistYou're guessing which sites to contact. Guessing what to say. Guessing if it'll even move the needle on AI visibility. That's where Wellows turns this into a repeatable system. And it's why I've decided to use this.
Alex GrobermanFounder, Alex Groberman LabsYour client's competitors are being cited by ChatGPT. Your client isn't. And until you fix that, the gap is only going to widen. The strategy is simple. Get your client onto the pages that LLMs already trust. But finding those pages? That used to be a nightmare. Wellows changes this completely.
Freddie ChattEcommerce SEO ConsultantWho uses it
Prompts where rivals' pages are cited, and the near-cited pages to rework first.
Content opportunities →PR and outreachCited pages that leave you out, with verified contacts and templates.
Outreach →AgenciesA project per client, client-ready reports and the AEO Pitch Builder for prospects.
Agency plan →Brand and marketingSource sentiment and the incorrect facts models repeat, traced to the exact pages behind them.
LLM citations →Before you start
What is AI citation tracking?
AI citation tracking is monitoring which web pages AI engines such as ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode use as sources for their answers, whether those pages are yours or name your brand, and how that changes over time. Read our guide to AI citations.
What does an LLM citations tracker do?
It runs the prompts your buyers ask on each AI engine, records every source URL in the answers, sorts each citation as explicit or implicit, and flags the citations you win or lose. Wellows also shows the gap: cited pages that name competitors but not you. See the LLM Citations feature.
Why track citations instead of mentions?
A mention shows the model knows your name. A citation means it used your page as a source and points the reader to it, which is where authority and referral traffic come from. Wellows records mentions too, but scores you on citations.
What's the difference between explicit and implicit citations?
An explicit citation is when an AI engine uses your own URL as a source. An implicit citation is when your brand is named on a third-party page the engine uses as a source. Content grows explicit citations; outreach grows implicit ones.
How is LLM link citation tracking different from backlink tracking?
A backlink is a link from one site to another and signals authority to search engines. An AI citation is a page an AI engine used as a source for its answer. A page can have many backlinks and never be cited, while an unlinked mention on a cited page can still put your brand in the answer.
How do I find out AI citations for a website?
Run the questions your buyers ask on each engine and record the sources listed in every answer. By hand that is slow, and answers change from run to run. Wellows does it daily across five engines and lists every URL from your domain that was cited, plus the third-party pages that cite you by name.
What influences AI citations?
Engines tend to cite pages that answer the question directly, cover the sub-topics buyers ask about, use clear structure such as headings, tables and lists, and come from sources the engine already trusts. Mentions on pages that are already cited matter too. Wellows compares your pages with the cited ones so you can see which of these you are missing.
What are the top citation sources for AI search visibility?
It depends on the category and the engine. Review sites, comparison roundups, community forums, documentation and brand-owned guides all come up often. Wellows shows the domains and URLs cited most for your own prompts, so you target the sources that matter in your market rather than a generic list.
Which AI engines does Wellows track citations in?
ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode, on every plan, refreshed daily or weekly per project.
How do citations affect the AI Visibility Score?
The AI Visibility Score is your share of all explicit and implicit citations across your tracked prompts and competitor set, refreshed daily. Every citation you win moves it. See the full methodology.
Does Wellows find contacts for outreach?
Yes. For each cited page that names your competitors but not you, Wellows finds verified contacts in editorial, business or support roles and gives you a ready-to-send email template.
Does the free trial need a credit card?
Yes. Every plan includes a 7-day free trial, and a credit card is required to start it.
See which pages AI trusts in your category, where you're missing, and the first page to publish or pitch, today.
Set up in minutes, tracked from day one.
