Optimize
Your strongest page for the prompt gets a line-level plan: what to add, remove or rewrite, section by section.
Content Optimization →Checked against the pages AI engines actually cite
The generative engine optimization checker that shows why AI isn't citing you.
Wellows checks your pages against the ones ChatGPT, Gemini, Perplexity and Google's AI features cite for each prompt, picks the page to work on, and hands you line-level fixes, a brief or a full draft so the engine uses it as a source.
7-day free trial, credit card required. All five engines and unlimited projects on every plan.
GEO brief · illustration
Promptbest project tool for remote agencies
Pageyourbrand.com/client-reporting Optimize
Compared with 32 pages AI engines cite for this prompt
- Add a comparison table of plans and features Format gap
- Rewrite H2 to answer "which tool is best for…" Intent gap
- Cover time tracking and client portals Entity gap
- Link from 3 supporting pages, anchors suggested Internal links
Content ScoreReadability ✓Originality ✓Fact-check ✓
Trusted by 6,341+ brands and agencies
DigitalOcean
Articos
Get an AI summary of this page
Open your assistant with a ready-made prompt that explains what the Wellows generative engine optimization checker does and who it suits.
The category
What is a generative engine optimization checker?
- Definition
- A generative engine optimization (GEO) checker tests your content against the pages AI engines already cite for a prompt, shows what's missing, and tells you how to fix or create the page so it gets cited. A GEO platform adds the rest of the loop: tracking, briefs, drafts and proof.
Every recommendation comes from the AI answers themselves: the prompts buyers ask, the pages engines cite, and what those pages cover that yours doesn't. Read what generative engine optimization is.
What GEO optimizes for
- GoalBe used as a source in an AI answer
- Unit of workThe prompt a buyer asks an AI engine
- What you studyThe pages AI engines cite for that prompt
- What you fixCoverage, structure, entities and intent
- Who decidesThe LLM reading your page as a possible source
- How you measureCitations won, by engine and date
One page per prompt
Wellows picks the page, then the play
Before suggesting an edit, Wellows scans your whole domain and scores every relevant page by intent and depth. Each prompt gets one page and one of three plays, and new work is checked against what you already publish, so two of your pages aren't left chasing the same citation.
Create
A new-page opportunity, with the topic, intent, engines and estimated citation impact, ready to brief and draft.
Content Creation →Consolidate
Two pages chasing one citation are merged into one, so a single page carries the prompt.
Content Opportunities →Gap analysis
Six checks the GEO checker runs against the pages AI cites
Many generative engine optimization checkers stop at a score. For each prompt, Wellows pulls the 20 to 50 pages AI engines cite and compares them with yours, section by section, and every gap comes with its fix.
Topic coverage
Sub-topics the cited pages cover and yours doesn't.
Fix: add a section on client portalsHeading structure
Headings that match the questions people ask the engine.
Fix: turn H2s into the questionsDepth
Where your page is thinner than the sources being cited.
Fix: add setup steps and examplesFormat
Tables, lists and steps that engines can lift straight into an answer.
Fix: add a comparison tableEntities
The products, features and terms the cited pages name.
Fix: name the integrations you supportIntent
Whether the page answers the prompt the way buyers ask it.
Fix: lead with the recommendationPlus internal links: the supporting pages that should link to the optimized page, with suggested anchor text.
From brief to draft
No page to fix? Build the one AI will cite
New pages start from what engines already reward, so you never begin with a blank document.
Opportunity. A prompt where competitors are cited and you have no page, with its intent, engines and estimated citation impact.
Research. KIVA finds the keywords and follow-up questions from your Search Console data, alongside how AI engines interpret the topic, community discussions and what the cited pages cover.
Brief. Structure, headings, intent and keywords in one editable brief. Change headings, word counts and themes before drafting.
Draft. Wellows drafts the page in your brand guidelines, using any knowledge sources you upload.
Check. Content Score runs readability, originality and fact checks before you publish.
Prove. Performance History shows the citations the page wins, with dates.
Content brief · illustration
Best project tools for remote agencies
Intent: compareEngines: 5Brand voice: on
- H2 Which project tool is best for remote agencies?
- H2 Comparison table: plans, client portals, time tracking
- H2 How to choose for a team of 10 to 50
- H3 Setup in five steps
- FAQ 6 follow-up questions from KIVA and the cited pages
Draft ready
GEO is one of three jobs Wellows does
MeasureAI visibilityWhether AI engines name you, how often and against whom.AI visibility platform →DiagnoseAI citationsWhich pages AI cites, what they say about you, and how to get onto them.AI citation platform →
OptimizeGenerative engine optimizationThe content changes that make your pages worth citing.You're here
Results
GEO in practice: Articos in 34 days
Articos, an AI user research platform, ranked behind every named rival in AI answers. Its content work followed the same order Wellows recommends.
Optimize first
Existing pages that were close to being cited were reworked first, for quick wins.
Then create
New pages were built for the gap topics where Articos had no page.
Result
A startup validation guide entered a ChatGPT answer at positions 2 and 4. A user research guide became the top cited source in ChatGPT for one prompt.
From the teams doing GEO every day
Trusted by industry leaders and innovators.
I've been testing a tool called Wellows that turns these hidden signals into real visibility. The workflow is surprisingly smart!
Mike GinleySr. SEO ProfessionalIf you want to measure AI visibility, reliably track your LLM citations, identify where competitors are winning, and systematically close those gaps. That's exactly what Wellows is built for.
Vladi KriulinContent StrategistYou're guessing which sites to contact. Guessing what to say. Guessing if it'll even move the needle on AI visibility. That's where Wellows turns this into a repeatable system. And it's why I've decided to use this.
Alex GrobermanFounder, Alex Groberman LabsYour client's competitors are being cited by ChatGPT. Your client isn't. And until you fix that, the gap is only going to widen. The strategy is simple. Get your client onto the pages that LLMs already trust. But finding those pages? That used to be a nightmare. Wellows changes this completely.
Freddie ChattEcommerce SEO Consultant
Who it's for
For the people who own the content
Agencies
GEO work you can deliver per client
Brand guidelines and knowledge sources per client, briefs to share for approval, and drafts ready to publish.
See the agency plan →In-house content and SEOKnow which page to fix, and how
One page per prompt, a line-level plan, and no more guessing which URL to update.
See Content Optimization →StartupsPublish the pages AI will cite first
Start from the prompts where rivals are cited and you have no page, and build those first.
See the startup plan →Before you start
Frequently Asked Questions
What is a generative engine optimization checker?
A generative engine optimization (GEO) checker tests your content against the pages AI engines such as ChatGPT, Gemini, Perplexity, Google AI Overviews and Google AI Mode already cite for a prompt. It shows what's missing and tells you how to fix or create the page so it gets cited. Read what generative engine optimization is.
What does GEO checking software look at?
Wellows checks topic coverage, heading structure, depth, format, entities and intent against the 20 to 50 pages AI engines cite for the prompt, plus internal links. Each gap comes with the specific line to add, remove or rewrite.
How is GEO different from SEO?
GEO starts from AI answers, not rankings. It looks at the prompts buyers ask AI engines and the pages those engines cite, then changes your content so it covers what those pages cover, in a form an engine can use as a source.
What is LLM GEO?
LLM GEO is generative engine optimization aimed at answers from large language models such as ChatGPT, Gemini and Perplexity, as well as Google AI Overviews and AI Mode. The goal is the same on every engine: get your page used, and linked, as a source.
Why measure GEO in citations rather than mentions?
A mention means the model knows your name. A citation means it used your page as a source and points the reader to it, which is where authority and referral traffic come from. That is why Wellows reports GEO results as citations won, by engine and date.
Can GEO change how AI describes my brand?
Yes. Every brand has a shadow reputation in AI search, built from the pages engines cite about it. Wellows shows which cited URLs carry negative or outdated claims, so you can update your own pages, publish a better source or pitch a correction to the site.
How does Wellows decide which page to optimize?
Wellows scans your whole domain first and scores every relevant page by intent and depth, then picks the single best page for each prompt. If no page fits, it flags a new page to create; if several pages overlap, it suggests consolidating them.
Can Wellows write the content?
Yes. KIVA finds the keywords and questions to cover, Wellows builds an editable brief and drafts the page in your brand guidelines, and Content Score checks readability, originality and facts before you publish.
How do I know GEO worked?
Performance History compares any two dates and shows the citations each page gained or lost, so every change has a dated result.
Does the free trial need a credit card?
Yes. Every plan includes a 7-day free trial, and a credit card is required to start it.
Check a page. Close the gap. Get cited.
Pick a prompt, see the pages AI cites for it, and get your first line-level fix or brief today.
Set up in minutes, tracked from day one.